The Blog

THE BRIEF:
Instead of buying a pair of shoes and throwing the box out immediately, I wanted to create a product in which you could physically keep to help reduce waste.

THE CHALLENGE:
Having to create a shoebox that is visually appealing enough to make it worth keeping to a sneakerhead collector.

THE SOLUTION:
I did research on multiple special edition boxes to see what makes them special compared to the originals. I designed the box in a mixture of styles between the two brands Adidas and Bape. I kept the original 3 stripes Adidas has on their box and integrated the popular Bape pattern that is well known to sneaker collectors. To a sneaker collector, limited edition and exclusivity is everything, which is what makes this box a piece to keep.

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