The Blog

THE BRIEF:
The Bistro was a restaurant that was in need of an info poster informing people about themselves as a restaurant, as well as to catch the attention of the target audience and be able to bring them in.

THE CHALLENGE:
Being able to create a poster that would draw attention from a far distance. Also being able to distinguish that the poster is specifically for a foods restaurant.

THE SOLUTION:
I used a large image and a big block of colour so it would catch the attention of people from a far. I chose red as the main colour of the design because of its meaning and how it associates to food and humans. The colour red is proven to increase human metabolism and makes us hungry and thirsty.

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